Grand Avenue is Green!

Posted by on Jun 13, 2012 in News/Blog | 0 comments

Grand Avenue Flooring & Interiors takes going green to the next level.

We offer many “green” options for flooring, including:  linoleum, wool carpet, Everstrand, SmartStrand, Cork and Bamboo. You don’t have to sacrifice quality or cost in order to be kind to our planet.


Recycling is part of the production process for all EverStrand carpets, and all recycled content can be certified. That means you can select the options you want with absolute certainty that every choice is a sustainable one. The EverStrand name represents an amazing group of fibers: one that consumes zero virgin petrochemical resources, one that utilizes even the by-products from the manufacturing process, one that is making a positive global impact. EverStrand is unquestionably the most unique carpet fiber in the industry.

EverStrand® is an entire family of carpet fibers. From the value-based EverStrand® and EverStrand BCF to the extraordinary softness of EverStrand BCF XtraSoft and EverStrand XtraSoft, EverStrand offers an exciting medley of options for you.

Environmentally Friendly By Nature



Don’t Worry. It’s SmartStrand®

The ONLY carpet with built-in stain and soil resistance that will NEVER wear or wash off.

  • Superior durability and softness for peace of mind and comfort
  • Lifetime stain and soil resistance that’s built in, not sprayed on
  • Protection that will never wear or wash off like other carpets
  • Easy to clean with just water, no chemicals required
  • Environmentally friendly, because it’s made in part from renewable resources

No wonder SmartStrand is rated #1 in customer satisfaction!

SmartStrand Silk fibers are made in part from corn sugar.

By using corn, we reduce our dependency on petroleum. In fact, every seven square yards of 40-oz. SmartStrand Silk we produce saves the energy equivalent of one gallon of gasoline when compared to an equal amount of nylon.

Rated #1 in Customer Satisfaction

Overwhelmingly, SmartStrand purchasers are happy with their carpet; 98% of people who have installed SmartStrand say they would buy the same carpet again. SmartStrand was voted the #1 carpet in consumer satisfaction for the last two years.

SmartStrand buyers were also more likely to rate their carpet positively for quality, warranty, and durability and to give their carpet strong ratings for eco-friendliness.


Ask the Experts

Don’t Take Our Word on How Great SmartStrand is. Ask The Experts: People Just Like YOU. SmartStrand carpet with DuPont Sorona renewably sourced polymer features everything customers want. But don’t take our word for it. Research from customers just like you indicates SmartStrand is Rated #1 in customer satisfaction.

  • 98% of SmartStrand buyers would geti it again!* THAT’S ALMOST A PERFECT 100% of ALL customers surveyed! THAT’S AN INDUSTRY RECORD!
  • 97% of SmartStrand buyers say “My carpet meets my needs”
  • 96% of SmartStrand buyers are SATISFIED with their carpet
  • SmartStrand buyers were also more likely to rate their carpet positively for quality, warranty and durability.
  • When asked what they liked MOST about SmartStrand that they LEAST expected, SmartStrand buyers overwhelmingly chose its thick, luxurious, toe-wiggling softness.

* Brandware Research study, November 8, 2010.


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